iota is an international design brand with a social mission, co-founded by Tal Zur and Shula Mozes 8 years ago. They design handcrafted furniture and textiles in fair trade conditions, produced primarily in partnership with Sector 7. Their designs, which uphold traditional crafts, have won accolades like the LUXURY DESIGN INNOVATION AWARDS and the butterfly mark for positive impact, joining ranks with brands like Dior and Kenzo. Every season iota not only presents its own creation but participates in numerous collaborations. Collaborations include names like Tom Dixon and Peugeot, with showcases at elite design fairs such as Maison & Objet. Their flagship collection features outdoor soft furniture crafted from UV-protected textiles inspired by island life, catering to yacht clientele globally. Overseeing production enables custom projects and bulk orders. iota stands as a mindset, a community united by shared values. While environmental sustainability is crucial, iota emphasizes the equally vital role of social responsibility.

Sector7 works with iota on continues basis for over 4 years now handling sourcing, yarn manufacturing sewing and crochet work.